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What Is Digital Marketing? Here's 6 Basic Definitions

There are many different ways to market your brand, and all of them have their strengths and weaknesses, but it is important to know the differences between digital marketing and traditional marketing. Here are six definitions that will help you better understand all the possible avenues of your marketing efforts. It's no secret that digital marketing is the way of the future. With digital marketing, you can reach a wide audience with minimal effort and have an infinite number of different opportunities to advertise your business. A Definition of Digital Marketing Digital marketing is a type of marketing communications in which digital tools are used to help a business reach its target market. The main goal of digital marketing is to bridge the gap between companies and customers, and lead to increased sales. Digital marketing is the process of using digital tools to create, engage, and analyze customer interest in a company or product. This includes social media engagement and adv